johnmckeownblogJul 4, 20222 minSocial Media InfluencersInfluencer marketing is very popular with brand owners in a social media context and grew significantly when the pandemic led performers...
johnmckeownblogMay 31, 20224 minWhen is a Trademark “Clearly Descriptive”?The Federal Court has confirmed that the Trademark Opposition Board was correct when it found that the trademark HALLMARK in association...
johnmckeownblogMay 11, 20222 minTake Down Policies and Social Media SitesOnce a trademark owner has identified infringing content on a social media site, an assessment must be made concerning the steps the...
johnmckeownblogMar 4, 20222 minHashtagsA hashtag is a type of label used on numerous social media sites, which makes it easier for users to find messages with a specific theme...